So----the preacher was dissatisfied with how little his congregation put in the collection plates on Sunday, so he learned hypnosis. He preached the sermon in a monotone and he swung a watch slowly in front of the lectern and at the end of the sermon he said, "Give!" and the collection plate was full of twenty dollar bills. It worked for weeks. The congregation sat mesmerized during the sermon, staring at the watch swinging, and when he said, "Give!" they gave everything they had, and then one Sunday, at the end of the sermon, the chain on the watch broke, and the preacher said, "Crap!"